about theories of motivation and to get an intellectual sense of what they mean.
It is quite another
to see how such theories can be applied in practice by managers and
supervisors. So let us not only look at the spotlessly clean
intellectual walls of the behavioural psychologists but also at how
their ideas can be applied in.
Motivation and Commitment
Motivation is about
what makes people tick, what makes people act or behave in particular
way. On a basic level, people are motivated towards a desired outcome,
such as congratulations from their manager for a job well done, or are
motivated to avoid an undesired outcome, such as a rollicking from the
boss for work being late.
We are not machines.
Our motives for
behaving the way we do are many and varied. Whether you stay behind at
work to finish a report for your manager will depend on a whole complex
of variables: your predication
as to what will happen if you don’t finish the report today; what your
mental state is at the time-exhausted or fired with enthusiasm; what
arrangements have you made at home for being late, and so on and so on.
Many times a day, consciously or unconsciously, we are making decisions-calculations-as to where to invest our energy. Some
of the factors which affect this calculation lie outside the individual
– they are extrinsic. In the above example, where you need to stay back
at work to finish a report for your manager, the extrinsic factors are,
the pressure from the manager to finish the report, and the
arrangements you have made at home. Other factors lie within the
individual –they are intrinsic –such as how you feel about the pressure
from your manager and the arrangement you have made at home, and how you
view yourself as an employee and as a family member.
Of course,
extrinsic and intrinsic factors are not clearly separated from one
another there is a complex interplay between them.
The important point
is that extrinsic factors affect the way people feel about themselves.
How an individual reacts to his or her manager will be in part a
function of the trust and mutual respect built up between them.
As a manager, you
have some control over the extrinsic factors which affect your
employees. Over time, these will influence the way your employees’
respond to you. Your history of communication with them and resultant
actions taken will contribute to their commitment, or otherwise, towards
you. In their calculations-taken consciously or unconsciously many
times a day – they will err on your side or not, at least partly as a
result of how they have been treated by you in the past.
Since most of us in
the business of generating commitment – of getting people opt in rather
than opt out when they do their calculations – we need to begin to
understand motivation and the factors affecting it. Let’s see what the
psychologists and management theorists have to say.
The ideas of
Abraham Maslow, a humanistic psychologist, have had a considerable
influence on management thinking since the late 1940s. Like Carl Rogers,
another humanistic thinker, Maslow had a positive view of human nature,
a belief in the individual’s potential for personal growth –what they
called self-actualisation.
One of Mallow’s
great contributions was his Hierarchy of Needs, which sees people as
having a set of needs which they are motivated to satisfy. These form a
hierarchy which can be displayed visually as a pyramid.
Maslow suggested that needs only motivate people when they are unsatisfied. When
applied to his hierarchy lower-order needs (basic physical needs,
comfort, safety and security) have to be satisfied before higher-order
needs (self-esteem and personal growth) assert themselves.
How does this apply in practice? If
your stomach is protesting loudly that you need food, then you are
likely to find reading this article a real struggle. Your lower-order
physiological needs are asserting themselves. If you are hungry, your
needs for self-development temporarily takes a back seat.
OK, but how does this apply to your workplace? If
you make sure your workforce is getting its basic physical and safety
needs met (reasonable working conditions, job security, etc.) what will
this mean?
Will this mean that
employees will now be ready and willing to work with colleagues to meet
corporate objectives? Clearly, life is not as simple as this. Applying
Maslow’s Model, employees are likely to work towards company goals only
where these are in harmony with their own personal goals.
Also, following the
hierarchy to its logical conclusion, once a certain set of needs are
met, the next level will be achieved. Employees will never be satisfied
until they have scaled the heights of the hierarchy.
Various researchers
have followed up on Maslow’s ideas as they apply in the workplace. Fred
Herzberg’s two-factor theory is based on looking at the main factors
which result in either satisfying or dissatisfying experiences at work.
The assumption is that if the individual is satisfied in their work,
that this will mean good performance, or, at the very least, a
willingness to stay on the job.
Factors leading to
dissatisfaction were found to do with conditions pf work – company
policy and administration, technical supervision, salary, interpersonal
relations and physical working conditions. Herzberg called these the
hygiene or maintenance factors. These are a necessary minimum for a
healthy workplace – they make people come into work and stay there, but
they don’t necessarily encourage people to be productive. It
is the other factors, the ‘satisfiers’ or ‘motivators’ – achievement,
recognition, the work itself, responsibility, advancement – that
encourage people to work harder. Interpreted
in Maslow’s terms, hygiene factors allow us to satisfy our basic needs
and avoid pain, while motivators reflect people’s need for esteem and
self-fulfillment.
The link between
motivation and performance seem to be an obvious one. If individuals are
highly motivated, they ill perform better. In turn, better performance may well lead to a sense of achievement and result in greater motivation.
Thus the relationship between motivation and performance cab be a mutually reinforcing one.
This, however, begs a number of questions to do with perception, ability and stress.
Yes, motivated
individuals may do more work, but this will need to be carefully managed
if they aren’t going to spend most of their energy on aspects of work
they find stimulating, which may be of little or no benefit to the
company.
Yes, motivated
employees may be more productive, provided they have the requisite
skills to do the job and the perception to realize whether they have or
not. It is just as important to
take steps to improve ability by means of good selection and training as
it is to pay attention to motivation.
Lastly, motivation
implies pressure – to move forward, to do more- but too much pressure,
in other words too much stress, can be harmful in both the short and the
long term. Of course, the answer is balance. In the short-term, we need
sufficient pressure to concentrate well and do the job quickly and
efficiently, but not so much that panic starts to intrude an
concentration becomes difficult. In the medium to long term, we must
avoid working to exhaustion.
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